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The voice of Central Asia
Whether you're a strategist in Ulaanbaatar, a creative in Bishkek, a media planner in Almaty, or a digital nomad in Tashkent—your voice matters here.
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Events


Spikes Asia reveals 2026 Jury line-up: Hyundai, Samsung, and OPPO to join the Jury for the first time The highest representation from Central Asia
11 December 2025 - Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has revealed the Jury line-up for 2026. These industry leaders will set the benchmark for creative excellence across the region. This year marks the highest representation from Central Asia, with Jury members from Kazakhstan and Uzbekistan. Kazakhstan made headlines at the 2025 Spikes Asia Awards by securing its first-ever Grand Prix in both the Media an

Khandsuren Lkhamsuren
15 hours ago5 min read


Spikes Asia reveals 2026 Jury President line-up. The line-up sees first-time representation from Pakistan Salesforce’s Wendy Walker confirmed as inaugural Creative B2B Jury President
13 November 2025 - Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has revealed the Jury Presidents who will oversee the 2026 Awards. Meeting in Singapore next March, these industry leaders will guide their Juries to benchmark excellence across the region’s very best creative and effective work. Among the Jury Presidents, Atiya Zaidi, CEO and Chief Creative Officer at BBDO Pakistan , makes history as the first Jury Pres

Khandsuren Lkhamsuren
Nov 133 min read


Spikes Asia opens for 2026 awards submissions, with the launch of Creative B2B Award
Spikes Asia will also bring back a week celebrating creativity, networking and learning 23 October 2025 - Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has today announced that the 2026 Awards are open for submissions. This year sees a series of updates designed to reflect the region’s rapidly evolving creative landscape and to celebrate work that drives business impact, inclusivity, and innovation. Following consulta

Khandsuren Lkhamsuren
Oct 233 min read


HBO MAX CONTINUES GLOBAL EXPANSION, LAUNCHING IN 14 NEW MARKETS IN THE ASIA PACIFIC ON OCTOBER 15
HBO MAX launching in Mongolia

Khandsuren Lkhamsuren
Sep 163 min read


MAD STARS CONFERENCE UNCOVERS SECRETS OF HARNESSING ADVERTISING’S POWER CELL, AI
The MAD STARS 2025 conference begins with a topic of greatest importance to the industry’s future: The power of advertising to shape the...

Advertising Journal
Aug 174 min read


From 21‑Year‑Old Dreamer to Regional Visionary: Sabina Reingold and the Rise of Jolbors Festival
When Sabina Reingold co‑founded the Jolbors Festival, she was just 21 and at the very start of her communications career. Kyrgyzstan had no real advertising industry, and creative festivals were unknown.

Khandsuren Lkhamsuren
Aug 73 min read
Interviews


Bilguun Munkhjargal: “Creativity is clarity, meaning, and soul.”
Founder & Managing Director, WHYZE Agency | Spikes Asia 2025 & Mad Stars 2025 Jury Member | Brand Strategy & Creative Communications Leader

Khandsuren Lkhamsuren
Aug 83 min read


From 21‑Year‑Old Dreamer to Regional Visionary: Sabina Reingold and the Rise of Jolbors Festival
When Sabina Reingold co‑founded the Jolbors Festival, she was just 21 and at the very start of her communications career. Kyrgyzstan had no real advertising industry, and creative festivals were unknown.

Khandsuren Lkhamsuren
Aug 73 min read


Rise of Asia's Voice: Inside MAD STARS with Chairperson Hwanjin Choi
In this Creative Nomads interview, we speak with Mr. Hwanjin Choi , Chairperson of MAD STARS, about how the festival is challenging...

Enkhbayasgalan Tungalag
Jul 175 min read


From Almaty to the Croisette: GForce Grey Puts Kazakhstan on the Cannes Map
In this exclusive Creative Nomads interview with Adjournal Asia , Creative Director Evgeny Gavrilchenko opens up about the creative...

Enkhbayasgalan Tungalag
Jul 85 min read


Apple компани Cannes Lions-ын "Оны шилдэг бүтээлч маркетер" шагналын эзнээр шалгарлаа.
Энэхүү нэр хүндтэй шагналыг Apple компаний тууштай шинэлэг, бүтээлч маркетингийн үйл ажиллагаа явуулсаар ирснийг үнэлэн олгож байна.

Khandsuren Lkhamsuren
Mar 202 min read


Оюунсайхан: Эх орондоо технологийн хөндий байгуулах, ашигт малтмалаас өөр гадаад орлоготой болоход нь хувь нэмэр оруулах юмсан гэж боддог.
Амжилт бол аз биш шаргуу хөдөлмөр тул эрмэлзэлтэй бол цагаа зарцуулах нь л их чухалдаа.

Khandsuren Lkhamsuren
Dec 14, 20242 min read
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About Us
Adjournal is an independent creative and marketing platform amplifying the voice of Central Asia. Founded in Mongolia, we cover the region’s most exciting stories in branding, advertising, digital transformation, and creative innovation. We interview game-changing CMOs, showcase bold campaigns, and connect emerging talent with leading agencies.
From Cannes Lions to grassroots studios, we champion creativity with purpose. Adjournal is building a home for bold ideas, real insight, and creative leadership across Central Asia. We’re always looking for new contributors to help shape conversations around branding, marketing, creativity, and innovation.
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